CGI, Humor, and Everyday Struggles Make for Highly Relatable Content—With More on the Way
If you’ve ever struggled to wake up in the morning, stayed up too late doom-scrolling, or felt like you couldn’t function without coffee, you’re not alone. These everyday frustrations are universal—and they’re exactly what our resident content creator Kris Theorin has been turning into wildly relatable viral videos.
With a mix of CGI, humor, and over-the-top storytelling, Kris’s videos bring to life the struggles we all deal with—but in a way that’s so exaggerated, you can’t help but laugh. Ever wondered what it would be like if a giant mechanical hand slapped you awake? Or if your Alexa-style bedside machine took its job way too seriously? His content explores these questions and more, and audiences can’t get enough.
Over 200 Million Views—and Counting
Kris’s unique storytelling has struck a chord with audiences. His videos have now racked up over 200 million views across TikTok and Instagram, and his following continues to grow—410K on TikTok and 243K on Instagram.
One of the biggest surprises? People aren’t just watching—they’re engaging.
“We all have a love-hate relationship with sleep, so I wanted to exaggerate those moments in a fun and unexpected way,” Kris says. “People really connect with these videos, and I’ve had so many people ask where they can buy the contraptions or say they wish they had something like this in real life!”
Beyond Sleep: Why This Works So Well
Kris’s videos don’t just focus on sleep—his latest content expands into other universal struggles, like:
Watch Our addiction to phones 
Watch The desperate need for coffee in the morning
His combination of CGI effects, humor, and absurd-but-relatable storytelling makes his content highly shareable. It taps into what we all experience, but in a hilarious, exaggerated way that makes people want to tag their friends.
Lights Out
Wake Up